I grew up in Östersund, Sweden. With an always present ambition to create, this is also where I soon became interested in design. I have studied Design and Product Development at Linköping University with a master's degree in Design Engineering.

 

My driving force is to discover new solutions, create user-friendly features and produce visual well-designed products, in a sustainable way. Challenges lay in the fact that design may be very broad, as I believe it reaches from understanding the features of an object, to evoking feelings within us humans. In product design, it is crucial to create a relationship between the product and the user that leads to increased value creation.

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